Natural Light Taps Cornett to Lead Social

Cornett is now the social agency of record for Natural Light! We’re bringing our social savvy to another iconic Anheuser-Busch brand—this time, one that’s all about keeping things light, easy, and a little bit legendary.

And we’re already off to the races (or rather, the garage). Our first campaign with Natty stars none other than Richard Karn—yes, that tool belt legend—helping fans DIY their dream garage with a $10K sweepstakes. The campaign kicked off on social media with Karn offering helpful tips for novice craftsmen, reinforcing that a cold Natty Light is the ultimate reward for a job well done.
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Read the full story here.