It’s rare that anyone can get Cornett ECD Whit Hiler to sit still for two seconds, let alone two minutes, so props to Muse by Clio for achieving the impossible.

In this wide-ranging interview, Hiler tells the tale of how he got into the big ideas business, what inspires him creatively, and using youth soccer as an outlet for his insane loudness.

Check it out. And see if you can spot the name of the completely fake person this weirdo threw in there.