WEEK LINKS 6.18.15

by Whit Hiler

“Marketing Is Dead, and Loyalty Killed It” - HBR

“18 Things Great Creative Directors Do Every Day Taking the lead without taking the spotlight” - ADWEEK

“Escape to Bro-topia” - New York Times

“5 Reasons Creative Geniuses Like Einstein, Twain and Zuckerberg Had Messy Desks – And Why You Should Too” - Canva

“VOLVO MAKES PRE-ROLL ADS...WAIT FOR IT...INTERESTING BY MATCHING ADS TO VIDEOS” - FAST COMPANY

“Adweek's Top 5 Commercials of the Week: June 1-5 Subaru, Corona and Miller Lite headline a week of sentiment, spectacle and wry humor” - ADWEEK

“Heineken's New Legend Leads a Romp Through the Parisian Underground W+K rolls out 'The Insider’” - ADWEEK

“‘Garbage Pail Kids – Where Are They Now?’ Imagines The Nasty 1980s Trading Card Kids As Adults” - Pixable

“Jerry Seinfeld Says Political Correctness Is Killing Comedy” - Jezebel 

“Dodge Takes the Dodge Brothers Back to Boyhood in Stylish, Jazz-Era Spots” - CREATIVITY

“A VC'S FORMULA FOR PICKING WINNERS LIKE BIRCHBOX, WARBY PARKER, AND OTHER BRANDS YOU LOVE” - FAST COMPANY

“With $25 Billion Up for Grabs, Media Agencies Need to Change. Agencies Can No Longer Ignore Client Needs” -ADAGE

“Southern Comfort Wants You to Tan Your Giant Belly (and Your Lemonade) This Summer Getting even more comfortable” - ADWEEK

“Spotify Pinpoints What You Would Be Listening to if You Grew up in the Seventies” - CREATIVITY

“Pizza box becomes a phone-powered projector” - Boing boing

“Buzzfeed launches a curated news app on iOS and Android” - VentureBeat

“Creatives You Should Know 2015. Meet the Minds Behind Cannes Contenders, 'Boring' Video Games, 3D-Printed Ice Cubes and More” -ADAGE