University of Kentucky Football Super Bowl Spot
by Jason Majewski
It's become a tradition (in the Coach Stoops era) to produce a regional Super Bowl spot for the University of Kentucky Football program. Think of it as a "state of the program," a chance to set expectations for the upcoming season, remind Big Blue Nation of the progress we're all making together, and invite fans to pack Commonwealth Stadium come Saturdays in the fall.
Once again, we looked to frame the message in Coach Stoops' own words.
In past years, the messaging has been centered on building, preparation and mentality.
This year's message is one of resilience, unity and commitment.
Knowing that success is not the result of just players, or coaches, or fans, but everybody, together, the spot allows Stoops to ask a simple question to BBN: "Are You With Me?"